Well, it’s a New Year and here are some new hits:
It’s time to start saying “no” more often: This doesn’t mean that I’ll be saying “no” to every opportunity that comes along, but it does mean that there is going to be a newly instituted “three strikes and you’re out” mentality and behavior moving forward. It’s amazing to me that more professionals don’t say “no” when they are treated shabbily by large clients. Integrity and respect matter more this year.
It’s time to clean out my email inbox: With two (and upwards of three) different email accounts I juggle daily; last year was a time suck of epic proportions around email. I have started 2016 by deleting 19,276 emails from my “promotions” tab in Gmail. And that’s not an exaggeration.
It’s time to write more often: After working with an editor on my upcoming project, I have become more convinced that second drafts of blog posts are the way to go, rather than what I did last year too often. As a matter of fact, this is a second draft right here…
It’s time to read more books (that relate to where I want to go, versus where I am right now): Last year I read a lot, but this year, I’d like the reading to be more targeted, like The Consulting Bible by Alan Weiss. This book I started over the holiday and it’s been kicking my butt.
It’s time to be done by 6pm (or 7pm): The nights that my kids are home (and I’ve been at home grinding all day) I should be done by 6pm. Yes, I know that Gary Vaynerchuk and many others promote the grind and the 8pm to 12am philosophy of working, but I get up at 5am, so….
It’s time to be more “real” in my blog writing (and to get someone else to build a website/manage it for me): I spent an unconscionable number of hours last year on the back end of the website that supports this blog. But I’m not a webmaster, web designer, or web consultant. I’m a conflict engagement consultant, corporate trainer, and social media marketer for peace builders. It’s time to outsource the rest of it.
It’s time to “get real” about video, streaming and otherwise: Yes. I know about the upside down economics of working on YouTube’s farm. And I realize that less than 2.5% of the country has even heard of Periscope, Meerkat, Vine, Twitter Video, Snapchat Video, or realizes that Facebook rolled out video on their platform in the 4Q of 2015.
But I know.
And I know what they’re about and the utility (or lack thereof in some cases) of the applications to my business.
It’s time to travel more—for business: Last year, I logged close to 10,000 miles in travel. Just around the state of NY alone. I need to expand beyond the state of NY and expand into air travel, which means more targeted focus in the last area.
It’s time to meet my audience (both in person and digitally) and to engage with them more: The audience is everything and I need to meet them more. I know who my fans are, and I know what they like, by virtue of which blog posts they share, like and comment on. So, I’d like to meet them in person, to grow the network, grow the engagement and to talk with them about the upcoming projects and products, I’ve been developing and will be launching in mid-1Q, mid-2Q and mid 3Q. Stay tuned…
-Peace Be With You All-
Jesan Sorrells, MA
Principal Conflict Engagement Consultant
Human Services Consulting and Training (HSCT)
Email HSCT: firstname.lastname@example.org