These days, advertising is flashy, interruptive, and mostly tuned out by an organization’s target audience.
Sales are harder because the distance from initial engagement to close has never been more tenuous.
Marketing, ironically enough, is easier than ever before because the tools for creativity, engagement and growth have never been more accessible than they are right now.
The individuals, organizations, associations and corporations that get this are thriving.
Those that don’t are either treading water—or are drowned already and don’t even know it.
-Peace Be With You All-
Jesan Sorrells, MA
Principal Conflict Engagement Consultant
Human Services Consulting and Training (HSCT)
Email HSCT: firstname.lastname@example.org