[Advice] Work – Life Integration

The engaged, consultant maximizes her time, so that she is working on her business, rather than in her business.

Employees_Compromising

This is the difference between a job and an entrepreneurial venture.

Or even, dare I say the difference between golden chains and a golden ticket.

There are spaces between responsibilities to family, meetings, and other gaps in our lives that can be maximized for the greatest level of productivity.

But that’s not work/life balance.

That kind of balance is not attainable.

There’s only maximizing as much productivity and gaps as possible, and then hoping for the best.

The work of an entrepreneur is to minimize the level of risk in her project: To codify and commoditize the process, the product and even the productivity.

Work/life integration is more attainable than work/life balance, which is the Holy Grail of all entrepreneurial ventures.

-Peace Be With You All-

Jesan Sorrells, MA
Principal Conflict Engagement Consultant
Human Services Consulting and Training (HSCT)
Email HSCT: hsconsultingandtraining@gmail.com
Facebook: https://www.facebook.com/HSConsultingandTraining
Twitter: http://www.twitter.com/Sorrells79
LinkedIn: http://www.linkedin.com/in/jesansorrells/

[Advice] Gotta Have Faith

An entrepreneurial consultant without faith is a frog without water. She can go on for a while, but eventually the outside of the project becomes hard, crusty and unappealing.

#GottaHaveFaith

Faith isn’t sexy to talk about, but even the most atheistic entrepreneur has to believe in something—other people, the power of their project—in order to get up, morning after morning and put the work in.

Particularly when it isn’t working.

The savvy entrepreneur builds her project on the basis of analytics, analysis, and raw data; but also, she builds with gut intuition and emotional intelligence.

Faith should not be confused with religion, which even the most successful entrepreneurial consultant, doesn’t talk about out loud.

But, without a good dose of faith, getting up to dig deeper, push harder and take greater risks can only be driven by fear for so long.

-Peace Be With You All-

Jesan Sorrells, MA
Principal Conflict Engagement Consultant
Human Services Consulting and Training (HSCT)
Email HSCT: hsconsultingandtraining@gmail.com
Facebook: https://www.facebook.com/HSConsultingandTraining
Twitter: http://www.twitter.com/Sorrells79
LinkedIn: http://www.linkedin.com/in/jesansorrells/

 

HIT Piece 1.06.2015

I am wondering about the allure of false peace.

  • You know the kind of “peace” that comes from accommodation, rather than effective confrontation.
  • You know the kind of “peace” that comes from quiet acquiescence to the outcomes of the process of conflicts.
  • You know the kind of “peace” that people seem to favor, when they shrug their shoulders, and seem to passively accept a false outcome, rather than doing the hard work of actively pursuing a different choice.

I wonder if the presence of false peace makes it harder for real innovation and change.

There is a marked difference between real peace and being “just left alone,” or, vainly hoping that the lion of conflict will consume your emotions and spirit last rather than first.

I wonder, do people really want change in their hearts, or do they just say that they do with their mouths?

-Peace Be With You All-

Jesan Sorrells, MA
Principal Conflict Engagement Consultant
Human Services Consulting and Training (HSCT)
Email HSCT: hsconsultingandtraining@gmail.com
Facebook: https://www.facebook.com/HSConsultingandTraining
Twitter: http://www.twitter.com/Sorrells79
LinkedIn: http://www.linkedin.com/in/jesansorrells/

[Strategy] Changing Our Approach to Facebook

Remember the days when it was still “The” Facebook and all of your friends’ information, pictures and stories scrolled up right away in your newsfeed?

We got involved with Facebook a couple of years after its inception at around 2006. Since then we have had, admittedly, a “love/hate” relationship with the platform on both the personal and the business side.

Since launching the HSCT page in late 2012, we consciously decided to leverage Facebook strategically to gain an audience, and drive traffic to our blog. For the most part, this approach has worked well. About 44% of traffic to the HSCT #Communication Blog comes to us through Facebook. The remainder comes through email connections, LinkedIn, Twitter and other social distribution methods. And that Facebook driven 44% is almost 100% organic traffic.

Even as our dependence on Facebook to drive traffic has increased, we have noticed that conversion among our live audiences (the people who come and see us) has fractured, mainly along age lines. Those between the ages of 35 and 55 are connecting with us through Facebook, but the younger demographic (i.e. 18-35) are connecting with us through Twitter.

So…in 2015, the question becomes: What are we to do about social distribution through Facebook?

Well, this is a larger puzzle that many brands are working out in 2015, but for our money, the best approach is to change our thinking taking the following two points into consideration:

  • Facebook is now a billboard service on the digital highway. And, just like billboards on the physical highway, certain people see the billboards if they drive on that highway and certain people don’t. Physical billboard space has become pricey in the “real” world. In the digital realm, Facebook Ad spend, and Boost Post spending in an era of zero organic growth has also become pricey for a small, one-person shop.
  • The gamification of the SEO process on Facebook continues to yield dividends. We have to tag our friends on our personal page, whenever we post a blog article, in order to bump up our numbers of content views. This is unsustainable, to say the least, because the cost-per-click of ad spend on Facebook is only going to increase, even as the dubious benefits of gamification become less viable.

So, what to do?

Beginning this week, and for the remainder of 2015, we here at HSCT are going to pay for fewer posts, less often. The posts will be mostly image based and will always link back to blog based content.

The other thing that we will be doing is posting fewer links back to our original, blog based content. Instead, we are moving in the direction of creating newsletters and beefing up our distribution model directly to—and through—our website.

So, for those of you who have liked and consumed our content via Facebook, we’ll still be there, just less often.

To join our email list, please, head on over to http://www.hsconsultingandtraining.com/hsct-offers  page and sign up today. After you do that, download our two FREE offers, our [download id=”2414″] and our [download id=”2390″]. 

And have a great 2015!

-Peace Be With You All-

Jesan Sorrells, MA
Principal Conflict Engagement Consultant
Human Services Consulting and Training (HSCT)
Email HSCT: hsconsultingandtraining@gmail.com
Facebook: https://www.facebook.com/HSConsultingandTraining
Twitter: http://www.twitter.com/Sorrells79
LinkedIn: http://www.linkedin.com/in/jesansorrells/

There is A New Year: 365 More Chances to Do It Right

We have a few people that we have worked with this year, here at Human Services Consulting and Training that we would like to thank this year:

To all of those who have worked with HSCT this year, thank you for your time, your efforts and your trust in our collaborative efforts to move toward education and understanding.

To all of those who we will continue to work with in 2015, just remember, January 1, 2015 represents the beginning of 364 continuous days to get it right, in peace, grace and love.

-Peace Be With You All-

Jesan Sorrells, MA
Principal Conflict Engagement Consultant
Human Services Consulting and Training (HSCT)
Email HSCT: hsconsultingandtraining@gmail.com
Facebook: https://www.facebook.com/HSConsultingandTraining
Twitter: http://www.twitter.com/Sorrells79
LinkedIn: http://www.linkedin.com/in/jesansorrells/

[Advice] Eating Ramen to Pay the Light Bill

Generating enough revenue to pay the bills is the ultimate goal of making peace as a conflict consultant.

Without revenues, there is no business and without business, there is no opportunity to engage in the hard work of making a dent in the universe and making peace in someone’s life.

So, if the savvy conflict consultant has to eat ramen noodles to sufficiently build up enough revenues to build the business, then she should eat the noodles.

-Peace Be With You All-

Jesan Sorrells, MA
Principal Conflict Engagement Consultant
Human Services Consulting and Training (HSCT)
Email HSCT: hsconsultingandtraining@gmail.com
Facebook: https://www.facebook.com/HSConsultingandTraining
Twitter: www.twitter.com/Sorrells79
LinkedIn: www.linkedin.com/in/jesansorrells/

[Advice] Priorities and Struggles

The struggle of consulting goes beyond setting up a timetable for success and knowing when to pull the plug if it’s failing.

Priorities_and_Struggles

The struggle of consulting is in making generosity a priority when every fiber in the consultant’s body and experiences screams for selfishness, pulling in, pulling back and cutting off.

The priority has to be making generosity a habit, rather than focusing on the struggle to be generous in the first place.

Be warned though: Once the professional consultant shifts from struggling in selfishness to struggling to be generous, that becomes the true work.

-Peace Be With You All-

Jesan Sorrells, MA
Principal Conflict Engagement Consultant
Human Services Consulting and Training (HSCT)
Email HSCT: hsconsultingandtraining@gmail.com
Facebook: https://www.facebook.com/HSConsultingandTraining
Twitter: http://www.twitter.com/Sorrells79
LinkedIn: http://www.linkedin.com/in/jesansorrells/
HSCT’s website: http://www.hsconsultingandtraining.com

[Advice] Coming out of The Dip

The peace building, consultant solopreneur can’t wait until they are “in the mood.”

the_dip

The fact is, the person building a project, always goes on, whether they feel like it or not.

Case in point:

Last week was not a great week for me; I would like a mulligan for last week.

Nothing went right.

The majority of the days of the week, I wanted to stay in bed and roll over to the other side. I didn’t feel like it.

For the peace building, consultant solopreneur, with no employees, that’s the dip.

Yet, this blog had a new post written, published and distributed every day.

Yet, my children got dropped off at school every day.

Yet, my clients got me on the projects that I was contracted to be on.

Yet, my three new projects for next year also continued being planned and steps were made to move forward in their execution and implementation.

When the peace building consultant solopreneur hits the dip—that moment when that person would rather be in bed, than be out in the world making an argument, making an impact, or making a difference—the hard things is to get up and just do it anyway.

As human beings in an economic and social world only beginning to recover from the hangover of the Industrial Revolution, our responsibility is to do the hard, unsexy things and to motivate ourselves first.

Or, to quote James Altucher, just show up.

That’s how you work, grind and—ultimately escape—the dip.

-Peace Be With You All-

Jesan Sorrells, MA
Principal Conflict Engagement Consultant
Human Services Consulting and Training (HSCT)
Email HSCT: hsconsultingandtraining@gmail.com
Facebook: https://www.facebook.com/HSConsultingandTraining
Twitter: www.twitter.com/Sorrells79
LinkedIn: www.linkedin.com/in/jesansorrells/

[Advice] Temps, Interns & Others

For the average consultant in the area of peace building—or any other area—the temptation to choose yourself to do the work that is required is too easy to pass up.

More_Guts_Than_Money

Unfortunately, then the solopreneur-consultant spends valuable time on projects that could well be outsourced to someone else.

At the other end of the pincer is the consideration of what happens if there are not enough revenues in the project yet to hire another person?

Enter the idea of hiring temporary, contract based help or even interns, or outsourcing some white collar work to some place overseas.

There are different considerations with each of these paths:

There are no easy answers to the hiring questions that many solopreneurs, freelancers, solo consultants and others face in the realm of peace building.

Perhaps a combination of things will work best for an individual.

Perhaps not.

But once you start choosing yourself, the bigger question to ask is “When is it more appropriate to choose someone else?”

-Peace Be With You All-

Jesan Sorrells, MA
Principal Conflict Engagement Consultant
Human Services Consulting and Training (HSCT)
Email HSCT: hsconsultingandtraining@gmail.com
Facebook: https://www.facebook.com/HSConsultingandTraining
Twitter: www.twitter.com/Sorrells79
LinkedIn: www.linkedin.com/in/jesansorrells/

[Advice] Firing Your BFF

If you hire your friends because you don’t know who else to hire, and they’re the only ones in your circle that you trust, then you are well on your way to actually having to fire one of them someday.

oil_and_water_2014
And, before the successful consultant scales up to employing the person that they used to share ice cream cones with on the playground at age six, there are about three things to consider:

  • Does the friend that you’re going to hire have the expertise needed to serve your company well, or are they just a warm body filling a space in your organization?
  • Does the friend want a position because they can actually add value, or are they just there to ride your coattails?
  • Does the friend have friends that are going to be a headache, or an asset, to your organization if it comes down to having to hire more people?

After the successful, scaled up consultant takes these three things into consideration, no amount of connections, collaboration or previous commitments should encourage a “friendly” hire.

As Michael Corleone once infamously said “Friends and money – oil and water.”

Think about hiring someone other than your BFF, so that you don’t have to hack that relationship to make it work again.

-Peace Be With You All-

Jesan Sorrells, MA
Principal Conflict Engagement Consultant
Human Services Consulting and Training (HSCT)
Email HSCT: hsconsultingandtraining@gmail.com
Facebook: https://www.facebook.com/HSConsultingandTraining
Twitter: www.twitter.com/Sorrells79
LinkedIn: www.linkedin.com/in/jesansorrells/